Privacy Policy

Last updated: 24 March 2026

This Privacy Policy explains how Northlight Studio (“we”, “us”, or “our”) collects, uses, and shares information when you use the Pumply mobile application (the “App”).

If you have any questions about this Privacy Policy, you can contact us at hi@northlightstudio.app.

1. Information We Collect

The App is primarily a local-use app, but some information may be collected or transmitted to third-party service providers we use to operate, improve, and support the App.

a. Health Information

When you use the App, you may enter information related to pumping and milk storage, such as:

  • pumping duration
  • milk volume
  • stash and storage details
  • related usage indicators

This information is stored locally on your device. Some limited app event data related to these features may also be transmitted through our analytics tools.

b. Purchase Information

If you make or restore an in-app purchase, information related to your purchase history and entitlement status may be processed through Google Play and our subscription or purchase service provider.

We do not receive or store your full payment card details.

c. Files and Documents

If you choose to import or export data, the App may access files that you select, such as CSV backup files. This access is only used to complete the import or export action you request.

d. App Activity

We collect information about how the App is used, such as screen views, button taps, feature usage, reminder interactions, import or export actions, and purchase-related events.

e. App Info and Performance

We collect crash logs, diagnostics, and performance-related data to help monitor app stability and improve the App.

f. Device and Identifiers

We and our service providers may collect device-related information and identifiers, such as device model, operating system version, app version, and other identifiers used for analytics, diagnostics, and purchase functionality.

2. How We Use Information

We use information to:

  • provide and maintain the App
  • enable app features such as reminders, backup, import or export, and premium features
  • process and restore in-app purchases
  • understand how the App is used
  • diagnose crashes, errors, and performance issues
  • improve the App over time
  • respond to support or privacy requests

3. Third-Party Services

We use third-party services that may collect or process information when you use the App, including:

  • Google Firebase Analytics
  • Google Firebase Crashlytics
  • Google Firebase Performance Monitoring
  • Qonversion
  • Google Play Billing / Google Payments
  • Google User Messaging Platform (for consent-related messaging, where applicable)

These providers may process data in accordance with their own privacy policies.

4. Sharing of Information

We do not sell your personal information.

We may share information with third-party service providers that help us operate, improve, and support the App, including analytics, diagnostics, performance monitoring, purchase management, billing, and consent tools.

Examples include:

  • analytics and usage reporting
  • crash reporting and diagnostics
  • performance monitoring
  • purchase validation, entitlement management, and billing support

5. Data Storage and Security

Some data you enter in the App is stored locally on your device. Data transmitted to our third-party service providers is encrypted in transit.

While we use reasonable measures to help protect information, no method of electronic storage or transmission is completely secure.

6. Your Choices

You can:

  • stop using the App at any time
  • use the in-app reset option to remove locally stored app data from your device
  • choose whether to use optional features such as import or export and in-app purchases
  • manage notification permissions in your device settings
  • adjust applicable privacy or consent choices presented in the App, where available

7. Data Deletion Requests

If you want to request deletion of data that may have been collected through our third-party service providers, contact us at hi@northlightstudio.app.

Please note:

  • data stored locally in the App can be removed by using the App’s reset option or uninstalling the App
  • some third-party service providers may retain certain information as required for legitimate business, legal, security, accounting, or fraud-prevention purposes

8. Children’s Privacy

The App is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13.

If you believe a child has provided personal information to us, contact us at hi@northlightstudio.app, and we will review the request.

9. International Users

Depending on where you are located, your information may be processed in countries other than your own, including by third-party providers whose infrastructure may operate internationally.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If we make changes, we will update the “Last updated” date above. Your continued use of the App after changes become effective means you accept the updated Privacy Policy.

11. Contact Us

If you have questions or want to make a privacy-related request, contact:

Northlight Studio
hi@northlightstudio.app